# Reporter Outreach > Reporter Outreach is a digital PR and link building agency that earns editorial placements on high-authority publications to improve search rankings and AI search visibility for SaaS, eCommerce, healthcare, and other verticals. Founded in 2017 by Brandon Schroth and based in San Diego, CA, Reporter Outreach has run 500+ link building campaigns earning over 25,000 placements. The agency's approach is reactive digital PR — clients are positioned as expert sources for journalists, earning editorial mentions on outlets like USA Today, VentureBeat, Forbes, and similar publications. ## Services - [Digital PR](https://www.reporteroutreach.com/digital-pr): Monthly retainer for editorial placements on DR 70+ publications. Pricing starts at $3,000/mo with a 3-month minimum. - [Link Insertions](https://www.reporteroutreach.com/link-insertions): A la carte placements from $300-$500 per link based on host site DR and traffic. No commitment. - [Full-Feature Articles](https://www.reporteroutreach.com/full-feature-articles): Dedicated editorial features on major publications. Not guest posts — full articles authored by Reporter Outreach team about the client. - [White Label Link Building](https://www.reporteroutreach.com/white-label-link-building-services): Wholesale link building for agencies who resell to their clients. - [Pricing](https://www.reporteroutreach.com/pricing): Transparent pricing for all services. ## Industries served - [Healthcare](https://www.reporteroutreach.com/industries/healthcare): SEO and digital PR for healthcare brands navigating YMYL ranking signals. - [SaaS](https://www.reporteroutreach.com/industries/saas): Authority building for SaaS companies across the buyer journey. - [eCommerce](https://www.reporteroutreach.com/industries/ecommerce): Link building strategies for online retailers. - [Cybersecurity](https://www.reporteroutreach.com/industries/cybersecurity): Trust signal-driven SEO for security companies. - [Technology](https://www.reporteroutreach.com/industries/technology): Tech PR and link building for technology brands. - [Financial Services](https://www.reporteroutreach.com/industries/financial-services): YMYL-compliant authority building for fintech and financial brands. - [Real Estate](https://www.reporteroutreach.com/industries/real-estate): Local and national link building for real estate companies. - [HR & Recruiting](https://www.reporteroutreach.com/industries/hr-recruiting): SEO for HR tech, recruitment platforms, and staffing firms. - [Fitness](https://www.reporteroutreach.com/industries/fitness): Digital PR for fitness brands and wellness companies. - [Travel Insurance](https://www.reporteroutreach.com/industries/travel-insurance): Authority signals for travel insurance providers. - [Restaurant](https://www.reporteroutreach.com/industries/restaurant): Local SEO and digital PR for restaurant brands and chains. ## Digital PR fundamentals - [Digital PR Link Building](https://www.reporteroutreach.com/blog/digital-pr-link-building): How digital PR builds rankings and AI visibility through editorial coverage. - [50+ Digital PR Statistics for 2026](https://www.reporteroutreach.com/blog/digital-pr-statistics): Industry data on digital PR effectiveness, costs, and outcomes. - [Best Digital PR Agencies in 2026](https://www.reporteroutreach.com/blog/best-digital-pr-agencies): Ranked comparison of leading digital PR agencies. - [Digital PR vs Guest Posting](https://www.reporteroutreach.com/blog/digital-pr-vs-guest-posting): The honest comparison of two link building methods in 2026. - [Newsjacking for SEO](https://www.reporteroutreach.com/blog/newsjacking): How to earn backlinks by responding to breaking news cycles. - [Media Outreach for SEO](https://www.reporteroutreach.com/blog/media-outreach): Tactical guide to pitching journalists and earning editorial links. - [HARO Alternatives](https://www.reporteroutreach.com/blog/haro-alternatives): The best platforms for connecting with journalists in 2026 after HARO's discontinuation. - [What Is Tech PR?](https://www.reporteroutreach.com/blog/what-is-tech-pr): Complete guide to PR for technology and SaaS companies. ## Link building strategy - [How Many Backlinks Do You Need to Rank?](https://www.reporteroutreach.com/blog/how-many-backlinks-do-i-need): Framework for calculating realistic backlink targets based on competitor analysis. - [How Long Does Link Building Take?](https://www.reporteroutreach.com/blog/how-long-does-link-building-take): Real campaign timelines and what to expect month-by-month. - [Link Building Pricing](https://www.reporteroutreach.com/blog/link-building-pricing): What link building actually costs in 2026 across providers and methods. - [Link Building ROI](https://www.reporteroutreach.com/blog/link-building-roi): How to measure return on link building investment with real campaign data. - [50+ Backlink Statistics for 2026](https://www.reporteroutreach.com/blog/link-building-statistics): Survey data and research on backlink effectiveness. - [State of Link Building 2026](https://www.reporteroutreach.com/blog/state-of-link-building): Original survey data from 500+ SEO professionals. - [Link Building vs Content Marketing](https://www.reporteroutreach.com/blog/link-building-vs-content-marketing): When to invest in each and how they work together. - [Best Link Building Services](https://www.reporteroutreach.com/blog/best-link-building-services): Reviewed and ranked link building agencies. - [Best Link Building Tools](https://www.reporteroutreach.com/blog/best-link-building-tools): 15 tools tested and ranked for outreach, prospecting, and tracking. - [How to Buy Backlinks Without Wasting Money](https://www.reporteroutreach.com/blog/the-best-place-to-buy-backlinks): Honest guide to buying links responsibly. - [White Hat Link Building](https://www.reporteroutreach.com/blog/white-hat-link-building): The only safe approach to building rankings. - [Contextual Links](https://www.reporteroutreach.com/blog/contextual-links): What they are, why they outperform other link types, and how to earn them. - [Niche Edits](https://www.reporteroutreach.com/blog/niche-edits): Complete guide to link insertions and how to buy them ethically. - [Backlink Exchanges](https://www.reporteroutreach.com/blog/backlink-exchange): Whether they still work and what to do instead. - [Backlink Profile](https://www.reporteroutreach.com/blog/backlink-profile): What it is and how to build a strong one. - [Competitor Links](https://www.reporteroutreach.com/blog/competitor-links): How to find and replicate competitor backlinks. - [Domain Rating Explained](https://www.reporteroutreach.com/blog/domain-rating): What Ahrefs DR actually measures and where it misleads. - [How to Do a Link Audit](https://www.reporteroutreach.com/blog/link-audit): Step-by-step process for evaluating an existing backlink profile. - [Tiered Link Building](https://www.reporteroutreach.com/blog/tiered-link-building): Whether the tactic still works in 2026. - [Unnatural Links](https://www.reporteroutreach.com/blog/unnatural-links): How to find, fix, and avoid Google penalties from low-quality links. ## AI search optimization - [AI Search Optimization](https://www.reporteroutreach.com/blog/ai-search-optimization): How to rank in AI Overviews, ChatGPT, Perplexity, and other AI search tools. - [GEO vs SEO](https://www.reporteroutreach.com/blog/generative-engine-optimization): What's actually new in generative engine optimization and what's just rebranded SEO. - [How to Check Google Ranking + AI Visibility](https://www.reporteroutreach.com/blog/check-website-rank-on-google): Methods for tracking rankings in both traditional and AI search. ## Industry-specific link building - [SaaS Link Building](https://www.reporteroutreach.com/blog/saas-link-building): Authority building tactics across the SaaS buyer journey. - [eCommerce Link Building](https://www.reporteroutreach.com/blog/ecommerce-link-building): 7 strategies that actually work for online retailers. - [Cybersecurity Link Building](https://www.reporteroutreach.com/blog/cybersecurity-link-building): Earning trust signals in a credential-driven vertical. - [Real Estate Link Building](https://www.reporteroutreach.com/blog/real-estate-link-building): Outranking Zillow and competing locally. - [Financial Services Link Building](https://www.reporteroutreach.com/blog/financial-services-link-building): YMYL-compliant authority building for finance brands. - [Food & Recipe Link Building](https://www.reporteroutreach.com/blog/food-recipe-link-building): The authority problem food sites ignore. - [HR Recruiting Link Building](https://www.reporteroutreach.com/blog/hr-recruiting-link-building): Building authority for HR tech and recruitment companies. - [Technology Link Building](https://www.reporteroutreach.com/blog/technology-link-building): Complete playbook for tech company SEO. - [Restaurant SEO](https://www.reporteroutreach.com/blog/restaurant-seo): Outranking chains and local competitors. - [Healthcare SEO](https://www.reporteroutreach.com/blog/healthcare-seo): Building rankings and AI search visibility for healthcare brands. - [Dental SEO](https://www.reporteroutreach.com/blog/dental-seo): How to rank a dental practice in 2026. - [Medical Spa SEO](https://www.reporteroutreach.com/blog/medical-spa-seo): Local SEO and AI search for medical spas. - [Drug Rehab SEO](https://www.reporteroutreach.com/blog/drug-rehab-seo): Authority building for treatment centers in a competitive vertical. ## General SEO - [Organic SEO](https://www.reporteroutreach.com/blog/organic-seo): The 3-pillar strategy framework. - [Outsource SEO](https://www.reporteroutreach.com/blog/outsource-seo): What to hand off vs. what to keep in-house. ## About - [Brandon Schroth](https://www.reporteroutreach.com/brandon-schroth): Founder of Reporter Outreach. 500+ campaigns since 2017. Writes about digital PR, link building, and AI search. - [Case Studies](https://www.reporteroutreach.com/case-studies): Real client outcomes including Qooper (2,203% traffic growth), BloomsyBox, and Ocean Recovery. - [Book a Strategy Call](https://www.reporteroutreach.com/book-a-call): Schedule a consultation. ## Optional - [Blog](https://www.reporteroutreach.com/blog): Complete archive of articles on digital PR, link building, and AI search optimization. - [Industries Hub](https://www.reporteroutreach.com/industries): All industries served. - [Get in Touch](https://www.reporteroutreach.com/get-in-touch): General contact form.